Why Podcasting?

As many of you know, I am a podcaster. I produce and host The SDM Show podcast which has over 400 episodes. Podcasting has been an amazing journey.

Many people have asked why I podcast. The reality is brand awareness.

Acast has determined that brand awareness increases by 60% for Podcasters. This says a lot.

I have always said one of the best ways to get yourself noticed and promote your brand is podcasting. It shows the real you. You can feel emotion in a podcast as well.

Podcasting is a great way to show that you are a subject mater expert. On the Podcast, I can share my expertise and my guest’s expertise.

By sharing my expertise, I put eyes on my business and my website. This is a winning situation for Stunning Digital Marketing.

The other reason to podcast is networking. I have met some amazing people on my journey, and done business with several of them. I have many friends that come out of the podcasting community.

This is why I podcast.

Rob

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