The Unspoken Rule of Engagement: Respecting Time and Professionalism
Maximizing Your Podcast: The Importance of Professionalism and Respect in Guest Interactions
At our agency, we’ve experienced firsthand the power of podcasting. Our own show, “The SDM Show,” is nearing an impressive 550 episodes, a testament to consistent effort and, crucially, strong guest relationships. A key part of our process when considering new voices for the show involves a podcast pre-call, especially for potential guests we haven’t interacted with before. This initial chat is invaluable; it’s an opportunity to connect, gauge rapport, and determine if the guest’s message and style align with our audience and the ethos of “The SDM Show.” This step is crucial for ensuring high-quality podcast episodes.
The Value of a Podcast Pre-Call: Setting the Stage for Success
Podcast pre-calls are more than just a casual conversation. They are a vital screening process. Think of it as a “podcast guest audition” or a “chemistry check.” This interaction allows both the host and the potential guest to:
- Understand Expectations: Clarify the show’s format, typical interview style, and potential topics.
- Assess Fit: Determine if the guest’s expertise and presentation style will resonate with the podcast’s listeners.
- Build Rapport: Establish a comfortable and professional connection before the actual recording.
- Identify Red Flags: Sometimes, this call can highlight potential issues early on.
A Case Study in Professional Courtesy: When Things Go Wrong
Recently, we encountered a situation that underscores the importance of professional courtesy in guest booking. An admin assistant reached out to schedule a pre-podcast call for an individual – let’s call him John – whose proposed topic seemed genuinely interesting. We were optimistic.
The scheduled Monday afternoon for our call arrived, but John was a no-show. Understanding that unforeseen circumstances can arise, I sent a follow-up email inquiring if something had come up. We received no response until Thursday. John’s admin replied, stating that he is a “busy person” and “things must have come up.”
While we all lead busy lives, mutual respect for each other’s time is a cornerstone of professionalism. My time, and the time of any host, is valuable. This lack of communication and apparent disregard for a scheduled commitment became a significant red flag. Consequently, John will not be appearing on “The SDM Show.”
The Unspoken Rule of Engagement: Respecting Time and Professionalism
This experience serves as a potent reminder of a fundamental principle in any professional interaction, including podcast guest management: treat people with respect.
- Communication is Key: If a scheduling conflict arises or you need to reschedule a meeting (whether it’s a podcast pre-call, a recording session, or any other professional appointment), timely communication is essential. A brief email or message is often all it takes.
- Punctuality Matters: Being on time for scheduled calls and recordings demonstrates respect for the other person’s schedule.
- Professional Etiquette in Podcasting: Just as in any other business dealing, maintaining a high level of professionalism throughout the podcast guesting process – from initial contact to post-interview follow-up – reflects positively on you and your brand.
Failing to communicate a cancellation or a delay isn’t just an inconvenience; it signals a lack of respect for the other party’s time and commitment. In the world of podcasting, where relationships and reliability are paramount, such actions can understandably lead to missed opportunities.
